Custom analytics · on request

Understand the results. Plan your next event.

Who did you meet? What caught their attention? AppE20 collects event data and makes it available in real time. On request, we build custom dashboards to explore the questions that matter to your team.

Data and consents available straight away, even remotely
CSV export and signed documents as PDF
Tailored views built around your questions

Request a demo See the examples

Fair A · Standard dashboardsample dataDay 2 · 15:40

Registered today

323updated in real time

With marketing consent

71%229 visitors today

Registrations per hour · today

Included in AppE20

Your event at a glance

The standard dashboard brings registrations, consent and event activity together. A shared view for the team on site and colleagues following from the office.

Real-time data and consents

Visitors' data, consents and signatures are available as soon as they are collected: see how the event is going while it is under way.

Accessible remotely

Your office team views the same data available at the event, directly in the browser.

An overview of event activity

Follow registrations and consent, and identify the busiest moments.

CSV export

Export the data to prepare analyses and contact lists in your own tools.

Exportable signed documents

Keep the notices signed by visitors by exporting them as PDFs.

Post-event survey

Measure satisfaction with the event through a custom survey and send targeted communications to those who stopped by.

Tailored views · on request

Four ways to look at your event

Visitor traffic, interests, attendance and comparisons: explore these examples with illustrative data. Custom views are designed on request.

When is your stand busiest?

For your stand team: identify peak hours and compare stations to plan staffing.

sample data

Fair A · Stand performancesample data4 daysAll stations

Total registrations · 4 days

1,284822 at the Entrance stand · 462 at the Demo desk

Best day

Day 2421 registrations, 33% of the total

Peak time slot

11–12206 registrations over 4 days, 52 a day on average

With marketing consent

71%912 contactable visitors out of 1,284

Registrations per hour and per station · 4 days

Entrance standDemo desk

Total per day

Day 1304

Day 2421

Day 3354

Day 4205

Total per station

Entrance stand822

Demo desk462

Registrations by day and time slot

fewermore (76 in an hour)

See the data in a table

Registrations per day and station
Day	Entrance stand	Demo desk	Total
Day 1	194	110	304
Day 2	270	151	421
Day 3	228	126	354
Day 4	130	75	205
Total	822	462	1,284

Registrations per time slot (all stations)
Hour	D1	D2	D3	D4	Total
9:00–10:00	16	21	19	10	66
10:00–11:00	32	43	37	21	133
11:00–12:00	46	76	53	31	206
12:00–13:00	39	52	45	26	162
13:00–14:00	23	30	27	16	96
14:00–15:00	32	43	37	22	134
15:00–16:00	43	58	51	30	182
16:00–17:00	37	49	43	25	154
17:00–18:00	25	34	29	17	105
18:00–19:00	11	15	13	7	46
Total	304	421	354	205	1,284

What interests do your contacts share?

For your sales team: explore interests, locations and recorded consent to prepare the next conversation.

sample data

Fair A · Lead qualitysample data4 daysAll countries

Leads collected

1,284visitors registered at the stand over 4 days

From business card

38%487 leads with data read from the business card (OCR)

Countries of origin

14Italy 62% of leads, abroad 38%

Marketing consent

above target · 912 leads

Interests indicated · multiple answers

New range611

Service and spare parts348

Price list and terms284

Becoming a reseller197

Technical training126

Stated role

Engineer / designer347

Purchasing manager308

Owner / management231

Reseller / distributor219

Other179

Leads and marketing consent by country

Country	Leads	With consent	% consent	Most frequent role
Italy	796	573	72%	Purchasing manager
Germany	142	104	73%	Engineer / designer
France	98	68	69%	Reseller / distributor
Spain	71	49	69%	Reseller / distributor
Switzerland	54	40	74%	Owner / management
Other 9 countries	123	78	63%	Engineer / designer

See the data in a table

Leads and marketing consent by country
Country	Leads	With consent	% consent
Italy	796	573	72%
Germany	142	104	73%
France	98	68	69%
Spain	71	49	69%
Switzerland	54	40	74%
Other 9 countries	123	78	63%
Total	1,284	912	71%

Interests indicated (multiple answers)
Interest	Leads	% of leads
New range	611	48%
Service and spare parts	348	27%
Price list and terms	284	22%
Becoming a reseller	197	15%
Technical training	126	10%

Stated role
Role	Leads	% of leads
Engineer / designer	347	27%
Purchasing manager	308	24%
Owner / management	231	18%
Reseller / distributor	219	17%
Other	179	14%
Total	1,284	100%

Interests are multiple-answer: the sum exceeds the number of leads.

From sign-ups to attendance: who takes part?

For your company’s event team: compare registrations, attendance and waiting lists across sessions, and follow arrival patterns.

sample data

Fair A · Exhibitor eventssample data4 days6 sessions

Scheduled sessions

6talks, demos and conventions over the 4 days · 420 seats in total

Registered via the landing page

39394% of the seats available

Attended at check-in

35290% of those registered, scanned by QR code with People Check

On the waiting list

44across 3 sold-out sessions

Attendees against capacity, per session

Talk “New range”51 / 60

Live demo at the stand29 / 40

Customer convention138 / 140

Technical workshop33 / 40

Resellers’ aperitif62 / 80

Talk “Service and spare parts”39 / 60

Average fill rate 84% of seats

QR entries around the start · Customer convention

138 attended out of 140 registered; peak in the 10 minutes before the start

Sessioni

Session	When	Seats	Registered	Present	Waiting	Status
Talk “New range”	D2 · 11:00	60	60	51	12	Sold out · waiting list
Live demo at the stand	D1 · 15:00	40	34	29	0	Seats available
Customer convention	D2 · 17:30	140	140	138	23	Sold out · waiting list
Technical workshop	D3 · 10:30	40	40	33	9	Sold out · waiting list
Resellers’ aperitif	D3 · 18:00	80	71	62	0	Seats available
Talk “Service and spare parts”	D4 · 11:00	60	48	39	0	Seats available

See the data in a table

Sessions: capacity, registered, attended and waiting list
Session	When	Seats	Registered	Present	Waiting
Talk “New range”	D2 · 11:00	60	60	51	12
Live demo at the stand	D1 · 15:00	40	34	29	0
Customer convention	D2 · 17:30	140	140	138	23
Technical workshop	D3 · 10:30	40	40	33	9
Resellers’ aperitif	D3 · 18:00	80	71	62	0
Talk “Service and spare parts”	D4 · 11:00	60	48	39	0
Total		420	393	352	44

QR entries around the start of the Customer convention
Minutes from start	Entries
−30	3
−25	6
−20	10
−15	17
−10	29
−5	48
0	15
+5	6
+10	3
+15	1
Total	138

What changes from one trade fair to the next?

For marketing and management: compare registrations, consent and interests using the same metrics to inform future participation.

sample data

All fairs · Fair comparisonsample dataLast 12 months3 fairs

Fair A · March

1,284registrations over 4 days · marketing consent 71%

Fair B · June

1,024registrations over 4 days · marketing consent 64%

Fair C · October

848registrations over 4 days · marketing consent 77%

Registrations per day · same scale for the three fairs

Fair A · MarchFair B · JuneFair C · October

Marketing consent

Fair A · March71%

Fair B · June64%

Fair C · October77%

Daily average

Fair A · March321

Fair B · June256

Fair C · October212

Comparison

Fair	Registrations	Daily average	With consent	% consent	Top interest
Fair A · March	1,284	321	912	71%	New range
Fair B · June	1,024	256	655	64%	Service and spare parts
Fair C · October	848	212	653	77%	Becoming a reseller

See the data in a table

Registrations per day
Fair	Day 1	Day 2	Day 3	Day 4	Total
Fair A · March	304	421	354	205	1,284
Fair B · June	246	318	289	171	1,024
Fair C · October	187	262	241	158	848

Marketing consent and main interest
Fair	With consent	% consent	Top interest
Fair A · March	912	71%	New range
Fair B · June	655	64%	Service and spare parts
Fair C · October	653	77%	Becoming a reseller

How a view is built

Every dashboard starts with a question

Together, we define your objectives, the data and how to present it. Each view takes shape around the decisions you want to make.

The question

Which moments attract the most guests? Which products spark interest? How does attendance vary between events?

The data to explore

We identify the information available in AppE20 and any additional fields to include in registration.

The view to explore

We define charts, filters and comparisons, reviewing them together against your team’s questions.

The results at a glance

The dashboard brings the agreed indicators together to review the event and support further analysis.

From event data to your business tools

Export data as CSV or explore a dedicated connection: AppE20 is ready to integrate with your CRM and business platforms on request.

Integrations

Frequently asked questions

Analytics in brief

When is event data available?

When stations are online, collected data can be viewed in real time, including remotely. Offline registrations become available after upload.

Can I export the data to work on it with my own tools?

Yes. The data in the system can be exported to CSV for custom processing, and the notices signed by visitors can be exported to PDF. To bring the data directly into your systems, the integration is designed on request: see Integrations.

How can I gather feedback from participants?

A custom survey lets you gather guests’ opinions. Event data also helps you prepare targeted messages and relevant information.

Demo

What would you like to learn from your data?

Explore the AppE20 dashboard and analysis options for your events, with examples to review together during the demo.

Request a demo 059 8395864